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Ambilight at the Beach: Philips TVs beim Windsurf World Cup 2014 auf Sylt
vor 11 Jahren
Tachchen,
Pressemitteilung:
Hamburg, 26. September 2014 – Der Windsurf World Cup 2014 auf Sylt zeigt sich als perfekte Bühne für die Extremsportkampagne „Beyond the Ordinary“ von TP Vision. Entlang der Windsurf-Wettbewerbsstrecke am Brandenburger Strand von Westerland präsentiert TP Vision interessierten Besuchen die neuesten Philips TV-Modelle und vermittelt im sportiven Umfeld die Faszination von Ambilight. Die Wettfahrten des Windsurf World Cup 2014 finden vom 26. September bis 5. Oktober 2014 statt.
Bei dem gemeinsamen Auftritt der Firmen TP Vision, Woox Innovations und Philips steht das Erleben im Vordergrund. „Wir haben hier auf Sylt eine echte Ambilight Erlebniswelt geschaffen. Interessierte Konsumenten, die uns besuchen, können nicht nur die einmalige Faszination von Ambilight mit eigenen Augen erleben, sondern sich auch von den vielen weiteren Möglichkeiten von Ambilight überzeugen. So ist Ambilight mit der Verbindung mit hue , dem neuen Gaming Modus und dem Lounge Light heute vielseitiger und beeindruckender denn je. Bereits auf früheren Präsentationen dieser Art haben wir viel begeistertes Feedback erhalten und so zahlreiche neue Fans für Ambilight gewonnen“, erläutert Hanna Praefke, Marketing Communication Manager bei TP Vision DACH.
Surfer in einem Meer aus Licht
Anlässlich des 10jährigen Jubiläums von Ambilight hat TP Vision eine Kampagne entwickelt, die actionreiche Surfszenen in noch nie gezeigter Weise zelebriert. Das dazugehörige Video „Lightwaves“, in dem mit Chippa Wilson und Damien Hobgood zwei der weltbesten Profisurfer mitwirken, zeigt Szenen voller Farben und Licht in Verbindung mit Wellen und Surfern – eine ganz neue, kraftvolle und emotionale Erfahrung. Die Idee zu „Lightwaves“ stammt aus der Feder der schwedischen Kreativagentur Ahlstand & Wallgren und wurde vielfach für ihre Actionscliops preisgekrönten amerikanischen Firma Sweetgrass produziert.
Der Film illustriert perfekt die Vorteile der Philips Ambilight TV-Technologie, die mit Licht das TV-Erlebnis bereichert. „Lightwaves“ ist auf YouTube™ und Philips TV Facebook zu sehen und wird auch im Handel auf Philips Ambilight TVs gezeigt.
Ambilight at the Beach: Philips TVs beim Windsurf World Cup 2014 auf Sylt
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Toengels Philips Blog gibt es seit Oktober 2010. Anfänglich spezialisiert auf den Philips Cinema Platinum 21:9 (55PFL9955H/12), fokussiert sich dieser Blog inzwischen auf viele Themen rund um Philips TV, Philips AVM (Audio, Video, Multimedia) und Philips Hue. Unterstützen kannst du diesen Blog beim Einkauf über Amazon oder via Spende für die Kaffeekasse .